Article
The Song 100 Juta: A Portrait of Socio-Economic Change in North Maluku Society, Indonesia
ETNOREFLIKA : Jurnal Sosial dan Budaya, Vol. 15 No. 2 (2026), hlm. 269–281
Abstrak
This study examines a currently viral song from North Maluku entitled 100 Juta (“One Hundred Million”). The song reflects the socio-economic transformations occurring in North Maluku, particularly among the younger generation. Drawing on Abrams’ expressive and mimetic approaches, the research investigates how the song articulates these realities. The method employed is qualitative descriptive. The data are divided into two categories: (1) data derived from the song lyrics, and (2) data obtained from the songwriter or performer. Data collection was conducted using two techniques corresponding to these categories. The first involved careful listening and note-taking of the lyrics, while the second combined observation of social dynamics reflected in the song with interviews of the songwriter and performer. The findings demonstrate that 100 Juta portrays the socio-economic changes shaping North Maluku society, particularly its youth. The song illustrates how young people navigate the demands of marriage, which is idealized as an extravagant milestone. Moreover, it reflects broader socio-economic shifts in North Maluku, where traditional sectors once considered pillars of livelihood, such as agriculture and fisheries, are being displaced by the rising prominence of the mining sector.