Tren Curhat ke Chatbot AI di Kalangan Generasi Z: Perspektif Media Baru

Abstrak

The emergence of Artificial Intelligence (AI)-based chatbots, such as ChatGPT, is no longer limited to business and information-related purposes but has increasingly been adopted by individuals, particularly Generation Z, as a medium for emotional self-disclosure. This phenomenon reflects a shift in digital communication practices, in which chatbots have begun to function as platforms for emotional interaction. This study aims to analyze the motivations, communication experiences, and implications of using ChatGPT as a medium for self-disclosure from the perspective of digital communication. A descriptive qualitative approach was employed through in-depth interviews with 14 Generation Z participants selected using purposive sampling. The findings reveal that Generation Z prefers ChatGPT because it provides a safe, private, non-judgmental space and delivers quick and objective responses. Nevertheless, interpersonal communication with other people is still perceived as more authentic. This study demonstrates that chatbots function as an alternative communication medium that expands emotional communication practices while reflecting the evolving relationship between humans and technology in the digital era

Kata kunci

• Chatbot
• Digital Communication
• Gen Z
• To Confide in Someone
• curahan hati
• komunikasi digital