Article
The Power of Gratitude and Social Support in Promoting Prosocial Volunteer Action
Jurnal Sublimapsi, Vol. 7 No. 2 (2026), hlm. 117–127
Abstrak
This research examines the reasons behind the emergence of helping behavior among environmental volunteers, influenced by both internal and external motivations. The purpose of this study is to investigate the relationship between gratitude and social support with the prosocial mindset of volunteers. The research subjects consisted of 195 volunteers selected using a purposive sampling technique from the World Cleanup Day community in Semarang, with the majority characteristic being volunteers who have been active in field actions. The methodology used in this study is quantitative, involving information collection through three psychological measurement tools: prosocial behavior, gratitude, and social support scales. The information was analyzed using the product-moment correlation approach and multiple linear regression techniques. The research findings show a significant positive relationship between gratitude and social support regarding prosocial attitudes, as evidenced by a significance value of 0.000 and a contribution of 76.1 percent. Specifically, gratitude contributed 34.2 percent, while social support contributed 41.9 percent to prosocial actions. These findings indicate that appreciation and social support play an important role in fostering helping behavior among volunteers. The conclusions drawn from this study suggest that organizations/communities need to improve internal communication and provide more opportunities for self-reflection to ensure that the prosocial behavior of their members is maintained.