IMPLEMENTASI STANDAR OPERASIONAL PROSEDUR (SOP) PENGELOLAAN WEBSITE DAN MEDSOS PEMERINTAH DESA BANGUNTAPAN

Abstrak

This study aims to examine the implementation of the Standard Operating Procedure (SOP) in the management of the official website and social media of the Banguntapan Village Government. The research employs a descriptive qualitative method involving informants such as website and social media administrators, village government officials, and the general public as users of public information services. Data were collected through interviews and observations of content management activities, including the frequency of updates and responses to public comments and feedback. The data analysis process consisted of data reduction, data presentation, and conclusion drawing. The findings indicate that the Banguntapan Village Government has implemented the established SOPs, although improvements are still needed in the quality of information delivery to the public and in ensuring the continuity of published content. The SOP serves as a key instrument to guarantee that every piece of information or content published has been verified by the Village Government’s PPID (Information and Documentation Management Officer). The implementation of the SOP is influenced by several factors, including the effectiveness of communication among village officials, the availability of resources, and bureaucratic support. Several challenges were identified in the management of the website and social media, such as limited training for administrators, high workloads that hinder focus, and the need for regular monitoring. These challenges highlight the importance of continuous evaluation and development to improve digital information management within the Banguntapan Village Government.

Kata kunci

• IMPLEMENTASI STANDAR OPERASIONAL PROSEDUR
• Implementation
• Policy
• Website
• village government