The influence of organisational culture and compensation on the work loyalty of Gen Z employees at Hotel Zenith Kendari

Abstrak

This study aims to analyze the effect of Organizational Culture and Compensation on the Work Loyalty of Generation Z employees at Hotel Zenith Kendari. The research employs a quantitative approach using a descriptive method and multiple linear regression analysis. The population in this study consists of 40 respondents. Data were collected through questionnaires using a 5-point Likert scale. Instrument testing included validity and reliability tests, as well as classical assumption tests, which consisted of normality, linearity, and multicollinearity tests, all processed using SPSS. The results of this study indicate that (1) Organizational Culture and Compensation simultaneously have a significant effect on the Work Loyalty of Generation Z employees, (2) Organizational Culture has a significant effect on Employee Loyalty, and (3) Compensation has a significant effect on the Work Loyalty of Generation Z employees.

Kata kunci

• Organizational Culture
• Work Loyalty
• compensation